Substance Abuse Prevention

0.98 seconds.
That's how long it took
to change everything.

For over 15 years, Keith Parsons has shared his story with thousands of students — helping them understand the real cost of the choices we make.

Access Free Resources Read the Story
Keith at graduation with his family
Before
Keith in the hospital after his accident
0.98 Seconds
Keith Parsons today
After
15+
Years of Presentations
1000s
Students Reached
100s
Testimonials Received
Free
All Resources

From one bad night
to fifteen years of purpose

Keith Parsons grew up in a caring family in Pennsylvania — adventurous, mischievous, and close to his parents. But like many kids, adolescence changed things. Communication with his parents became harder. Conversations about drugs and alcohol never really happened.

Without ever consciously deciding to, Keith started making choices that would alter the course of his life. A drink in eighth grade. Marijuana in ninth. By his senior year, his circle had narrowed, soccer was gone, and the door to other possibilities was quietly closing.

Then came one night that nearly cost him his life. His parents got the call every parent dreads. Keith survived — but with severe injuries, and consequences that would follow him for the rest of his life.

He went on to earn a BS in Management Science from Penn State, then returned years later to earn a second degree and teacher certification. During student teaching, he shared his story at the middle school he once attended. The response was immediate. Teachers passed him on to other teachers. By the time his placement ended, he'd spoken with nearly every student in the building — and was nominated for an Outstanding Student Teacher award.

That was the beginning of fifteen years of presentations to schools and organizations across the region. Then, in the worst moment of his post-graduation life, his sister's boyfriend David died instantly in a motorcycle collision. Keith knew the weight of choices. Now he understood the weight of loss.

He decided to share his story with as many people as possible — for as long as he could.

When I got home I told my mom how amazing it is that instead of pitying yourself, you're doing things to stop kids from doing what you did. I don't know if I could do that.

— Student, after a presentation
Two degrees from Penn State.

BS in Management Science & Information Systems. MS in Education, Earth & Space Sciences — with teacher certification. Nominated for Outstanding Student Teacher award.

0.98 Seconds:
The Time It Took Poor Choices
to Become Permanent Consequences

An interactive presentation for adolescents and young adults that combines personal story, pop culture, statistics, and science into an unforgettable look at the real consequences of the choices we make.

Keith doesn't just share what happened to him. He walks students through the three actions that research shows actually reduce substance abuse — and gives them a concrete reason to take those actions.

Communicate. Kids who learn about the risks of drugs at home are up to 50% less likely to use them. Yet fewer than 1 in 3 students feel they've had that conversation. This presentation gives them something to take home and start it.

Anticipate. 73% of high school students have been offered alcohol by their senior year. This isn't a question of if — it's when. Students who have thought through their response in advance are far more likely to make the choice they actually want to make.

Participate. Students involved in clubs, teams, and activities are 20% less likely to develop substance abuse problems. This presentation makes that number real and personal.

Understand impact. Abstract warnings don't change behavior. A real story — from someone who lived it and is still living the consequences — does.

Everything is free.
No catch.

The work Keith has done for 15 years is now available to any school, parent, grandparent, or community group that wants it — at no cost.

The Presentation

The full substance abuse prevention program — available here for any school, organization, or group working with young people.

Request Access

YouTube Video

A video version of the presentation — available anytime, for students or families who want to watch independently.

Get the Link

Weekly Q&A

Once a week Keith hosts an open Q&A — for students, parents, or grandparents with questions they don't always know who to ask.

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The presentations that stayed with people

Thank you so much for sharing your story. I promise I will never use drugs. Yours moved me the most. Many of the kids including me look up to you as an extremely strong person — because even though you had a horrible accident, you set your goals high.

Student

It must take a ton of courage to go in front of crowds and share your life-altering decision and talk about the consequences. You taught me that not only can drugs be bad but also the friends you hang out with and the choices you make.

Student

I honestly have never really gripped the fact of the dangers of doing drugs — but actually seeing a victim of things that can happen to you when you use drugs, I am very serious about that. You really made an impact on my life.

Student

Your story really inspired me not to do drugs, because your life can change in one second. You are really inspiring. Good luck going after your goals.

Student
Reference letters from educators
Keith Parsons provided just that message by sharing his experience in an open and honest manner — as we prepared to provide students a message they would take seriously about the impact of their choices.
Beth L. DeLuke
Principal, Duanesburg Central School District
Mr. Parsons is a dynamic individual with a great heart. He truly cares about the future of our youth and is dedicated to reaching out and preventing others from making some of the life-altering mistakes that he unfortunately made.
Gene D. Johnson
Health & P.E., Bellefonte Area Middle School
The impact he made was more than any other teacher, parent, or book could have given them.
Ronnie Voigt
Student Teaching Supervisor, Penn State

An honest word about
where I am now

I'm sharing all of this openly because I believe the work still has value, and I want it to reach people who can use it.

I also want to be straightforward about something else. Due to ongoing health needs, I need to live close to my caregiver. I'm currently looking for a unit in a small multifamily property near where they live — ideally a situation where I can speak directly with the owner rather than going through a large rental company.

If you own a small multifamily property in the area and would be open to a conversation, I'd genuinely welcome the chance to connect. I'm not asking for a favor — just an honest conversation with someone who might have what I need.

You can reach me at keith@keithparsons.com

Reach out

Whether you want to access the free presentation materials, sign up for the weekly Q&A, or just ask a question — get in touch.

If you're reaching out about a school or organization, please include the name and a contact person so Keith can follow up appropriately.

📧   keith@keithparsons.com